I'm going to start writing a book soon. I'm trying to be very strategic about this goal. Last Saturday was market research day. I went to Barnes and Noble to research books about politics and books by academics. I wanted to see what was on their front tables. The answer? There weren't any hot books about politics or policy. Some history, a sociology book, but nothing political.

I saw one book by a prominent blogger
, which is now on the best-seller list.

I was surprisingly interested in a book by the Celebrity Rehab guy, Drew Pinsky. In The Mirror Effect: How Celebrity Narcissism Is Seducing America, Pinsky writes that most celebrities actually suffer from a mental illness, called clinical nascissism, which has real diagnosable characteristics. It is this mental illness that drives into becoming actors or reality stars. Then TMZ and Perez Hilton post millions of pictures of these slightly deranged individuals and then millions of teenagers try to emulate them.

I wouldn't buy the book, but it was worth a bookstore read. And I thought of it when I read about Lindsey Lohan's latest antics.